Practical tools and insights to help you plan, brief and amplify your next video

BoldTurn Guides & Downloads

Smart resources for strategic storytelling and stress-free video production

Whether you’re briefing an editor, planning a campaign, or crafting your brand story, these free resources are designed to help you think clearly and move boldly. Each guide is created from real-world experience — streamlined, client-tested and built to support purposeful content from first idea to final cut.

The tabs below solve three key problems we hear every day: 

 

“We don’t know what kind of video we need — or why.”

This is a strategy problem. Often raised by founders, comms leads or marketing managers who feel pressure to ‘do video’ but lack clarity on the outcome or format.

“We know what we want — but we don’t know how to brief it properly.”

This is a creative communication problem. Common among busy clients who may lack production literacy or struggle to express their ideas in technical terms.

“We want to tell our story well — but we’re not sure how to frame it.”

This is a narrative and positioning problem. Common with mission-led orgs or personal brands with emotional stories but no structure.

Thinking about Video 

Strategy and Planning Guides

Preparing for video

Creative Briefs and Toolkits

tell meaningful story

Brand-led Storytelling Resources

Lead with purpose, Not guesswork.

Frameworks and planning guides that align your content with your goals, audience and campaign strategy. 

Video Strategy Guide

Video Strategy Guide

Not all videos are created equal. This guide helps you cut through the noise and get strategic — so you’re not just making content, you’re making progress. Discover which type of video will drive results for your brand, your audience and your goals.

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90 Day Video Content Calendar

90 Day Video Content Calendar

Say goodbye to guesswork. This ready-to-use 90-day content calendar helps you plan, schedule and align your videos with key brand moments and goals. Whether you’re posting weekly or launching a campaign, this guide keeps you consistent and strategic.

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How to Plan a Brand Video

How to Plan a Brand Video

Great videos don’t start on camera — they start on paper. This guide walks you through how to define your message, structure your story, and plan the creative before filming. Learn how to turn an idea into a confident shoot — so your video lands with clarity, purpose and impact.

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Plan Smarter, Brief better:

Templates and tools to help you express your creative vision clearly

The BoldTurn Production Planning Toolkit

Avoid costly delays, last-minute chaos and missed details. This hands-on toolkit gives you a production-ready checklist and briefing form so your next shoot runs smoothly — from the first concept to the final frame.

The BoldTurn Briefing Blueprint

A smart edit starts with a clear brief. This guide helps you structure your raw footage, define your goals and give your editor what they need to deliver compelling, on-brand content — fast.

Shape your message. Tell with heart.

Worksheets and inspirations to help you uncover your narrative, connect emotionally and build bold, authentic content.

First-Person Storytelling Prompts

First-Person Storytelling Prompts

Struggling to articulate your story? These founder-focused prompts are designed to draw out your authentic voice and personal mission — so you can speak not just from the head, but from the heart.

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Brand Story Framework Worksheet

Brand Story Framework Worksheet

Every brand has a story. But does yours move people? This proven framework helps you shape your origin, purpose and journey into a story that connects, compels and converts.

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On-Camera Storytelling Guide

On-Camera Storytelling Guide

Feeling awkward on camera? This guide walks you through how to speak with clarity, calm and conviction — whether you’re pitching, fundraising or simply showing up as the face of your brand.

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Your Next Move Matters?

Still Not Sure What You Need?

If you didn’t find what you were looking for let’s talk. We’ll help you shape your message, your story and your strategy – together.